Originally published October 4, 2017 at midnight, updated October 4, 2017 at midnight
The Hood River News recently won 10 awards at the 2017 Better Ad Ideas contest on Sept. 22 in Lake Oswego.
Several awards stood out, including the partnership with Providence Hood River Memorial Hospital for the Dementia and Alzheimer’s awareness promotion. Panorama once again was a first-place winner. This section is one of the News’ most popular special publications and continues to sweep annual awards.
The most exciting award this year was the Best Overall Advertising, according to Publisher Chelsea Marr. This is the third year that the Hood River News has won. It is evidence of a thriving community in The Gorge and the newspapers continued ability to provide advertising results for its customers, Marr said.
“Our staff works diligently to meet the needs of the community and its businesses and the awards are a great way to show-off our dedication,” Marr added.
The News’ awards are as follows:
Columbia Area Transit (CAT): Best black and white ad, Third Place Hood River News
Panorama: Best institutional section, First Place.
FISH Foodbank: Best institutional/image ad, First Place.
Gorge Wine Guide: Best merchandising section, Second Place.
Shop Local and Breast Cancer Awareness: Best multi-sponsor ROP ads, Third and First Place.
News: Best overall advertising (non-dailies), First Place
Coping with Dementia and Alzheimer’s Providence Hood River Memorial Hospital: Best use of media, Second Place.
Rosauers/Huckleberries: Most effective use of small space ad, Third Place.
Sophie’s Enchanted Alpaca: Best online rich media ad, Second Place.